Make Your Voice Heard: Urge Nike to End Irresponsible Campaign

June 22, 2011

T-shirts with words such as “Dope” and “Get High” are part of a Nike Inc. campaign that has drawn strong criticism, including from Oregon Partnership, for appearing to promote drug use.

The action sports campaign features, for example, a T-shirt printed with the word “Dope” and a pill bottle.

Given the crisis surrounding prescription drug abuse, Oregon Partnership has voiced its objections to such messages that are part of a campaign clearly aimed at young people. Nike has taken an “edgy” campaign right over the edge into corporate irresponsibility.
Normally Oregon Partnership would write and ask Nike to consider a better course of action before calling for action from the prevention community, but in this case the company has already responded. Boston’s Mayor loudly complained to Nike. Nike’s response: “These t-shirts are part of an action sports campaign, featuring marquee athletes using commonly used and accepted expressions for performance at the highest level of their sport, be it surfing, skateboarding or BMX. Nike does not condone the use of banned or illegal substances.”

This is not what we’ve come to expect from Nike given its history of good corporate citizenship. This sort of double entendre is best left in the “rejected” pile.

Join Oregon Partnership and others in expressing your objections. Make your voice heard by contacting Nike about this campaign.

Corporate mailing address
Nike USA Inc.
Consumer Services
One Bowerman Drive
Beaverton, OR 97005-6453



Emerging Drug: “Bath Salts”

February 28, 2011

You won’t find these “bath salts” in with Calgon or Epsom Salts. For that matter, you won’t find them in any grocery store. As you can see from the picture above, $27.99 worth wouldn’t be enough to soak your big toe if it were legitimate.

That’s because they are actually designer drugs, sold as “not for human consumption” and ingested by smoking, snorting, injecting or rectal insertion.

The drug is MDPV and is referred to as “Synthetic Speed”. It’s packaged with names like Ivory Wave, Blue Wave and others.

It’s just now starting to appear on our radar here in the northwest, but it has the potential to bloom quickly.

According to the American Association of Poison Control Centers, there were 251 calls related to “bath salts” to poison control centers in the first month of 2011. This number already exceeds the 236 calls received by poison control centers for all of 2010. Doctors and clinicians at U.S. poison centers have indicated that ingesting “bath salts,” containing synthetic stimulants, can cause chest pains, increased blood pressure, increased heart
rate, agitation, hallucinations, extreme paranoia, and delusions.

Other than Louisiana the stimulant uncontrolled in US -It is already banned in UK, Finland, Denmark & Sweden.

This past October the Oregon Pharmacy Board listened to prompting from Oregon Partnership and other concerned groups and banned the sale or possession of so-called “synthetic marijuana”. They need to quickly enact the same ban on “synthetic speed” or “bath salts”.

Quick action is that “ounce of prevention” you’ve always heard of – “worth a pound of cure”.

– Tom